"Most designers design for Dribbble. I design for the 40°C mid-day sun."
I am a Senior Product Designer specializing in Mission-Critical SaaS and Logistics Ecosystems. I don't just make interfaces look "clean"; I engineer them to work in chaotic, real-world environments where a single click can cost—or save—thousands of dollars.
If you are building a complex SaaS, a delivery network, or a data-heavy dashboard, you don't need "pretty UI." You need Cognitive Load Reduction and Operational Efficiency. That is my playground.
? The "Zest Drop" Standard (My Signature Case Study): I recently engineered the full UX ecosystem for a logistics startup solving a critical problem: Driver Idle Time. Instead of a generic app, I delivered:
"Sunlight-Proof" UI: A proprietary High-Contrast Mode for drivers, ensuring 100% visibility under direct sunlight to prevent delivery errors.
The 3-Click Dispatch: A complex "Control Tower" dashboard that allows dispatchers to manage hundreds of orders with minimal clicks.
Scalable Design System: A modular Figma system that reduced engineering handoff time by ~30%.
? What I Bring to Your Business:
✅ SaaS & B2B Focus: I understand multi-tenancy, role-based access (RBAC), and complex data tables. I turn "Excel sheet chaos" into intuitive dashboards. ✅ Real-World UX: My designs account for "fat fingers," slow internet, and distracting environments. ✅ Developer-Ready Handoffs: I speak code. My Figma files use advanced Auto-Layout, Variables, and Component Properties. Your developers will love me. ✅ Business-First Mindset: I design to reduce support tickets and increase user retention, not just to win design awards.
? Tech Stack & Tools:
Expert: Figma (Prototyping, Design Systems, Variables).
Familiar With: React / Front-end logic (I ensure my designs are feasible).
Industries: Logistics, FoodTech, SaaS, FinTech.
You have a complex product. You need a designer who understands complexity.
? Click "Invite to Job" and let’s discuss how we can turn your complex requirements into a seamless user experience.