Marwa M.

Hello, 

My name is Marwa Mahdy, am a Creative Graphic designer/Art Director, with a BSc from fine art; have a great knowledge about consumer behaviour, brand and business objectives/challenges, current and upcoming trends in various markets.

As an Art Director, am able to drive overall campaign/project conceptual, content direction, and ideation both in designs and consumer experience end-to-end. Well versed with 360° BTL campaign marketing with in-depth knowledge of digital marketing trends across brands around the world. I Am pride myself on an content expert and enjoy designing innovative yet pragmatic consumer journey driving brand benefits. Not only able to guide and demonstrate but am also able to inspire my team and colleagues from other functions on the greater creative vision.

Am visionary and I have a great understanding of the importance of total marketing integration including digital marketing hence, creating sustainability in creative vision.