Basma H.

Education:

Bachelor of Mass Media & Communication

Marketing & PR professional with 10+ years’ experience in Digital Marketing, Creative Direction, Media Relations, and Brand Building. Skilled in strategic campaigns, client management, and bilingual copywriting (Arabic & English). Proven track record delivering results for government, corporate, retail, F&B, and automotive sectors. Passionate about turning ideas into impactful brands.

Featured Highlights

• Digital Campaigns & Marketing: Managed SEO, SEM, PPC, SMM, and email campaigns for diverse clients, driving measurable growth.

• Brand Building & Creative Direction: Developed slogans, storyboards, and communication plans for Dubai Municipality & private brands.

• Public Relations & Media Management: Handled press releases, media kits, crisis communication, and event coverage for government and corporate sectors.

• Client & Account Management: Oversaw large client portfolios, increasing business growth by up to 90%.

• Bilingual Copywriting: Arabic & English content creation, editorial, translation, and storytelling.

• Journalism & Editorial: Contributed to Alain Alsahera Magazine & Ahebaona Magazine, specializing in news and children’s content.