Social Media Marketing Team Leader Egyptian Metallic Industries 6 October 2019-2021

Lead and coordinate a team of social media marketing interns, providing guidance, training, and support to

ensure the successful execution of campaigns.

Develop, implement, and monitor social media strategies across multiple platforms (Facebook, Instagram,

Twitter, LinkedIn, etc.) to increase brand visibility and engagement.

Assign tasks to team members based on their strengths and project requirements, ensuring effective time

management and task completion.

Oversee the creation of engaging content (posts, blogs, videos) and ensure it aligns with the brand's voice and

objectives.

Track and analyze key performance indicators (KPIs) such as engagement rates, click-through rates, and

follower growth to measure the success of campaigns. Report on social media performance, providing

actionable insights and recommendations for optimization.

Collaborate with other departments (e.g., design, sales, customer service) to ensure consistency in brand

messaging across all social media channels.

Stay up-to-date with industry trends, emerging platforms, and best practices to keep the company's social

media strategy competitive and relevant.

Organize brainstorming sessions and creative meetings to generate fresh, innovative ideas for content and

campaigns.

Provide mentorship and feedback to interns, ensuring they gain practical skills and professional development in

social media marketing.

Assist in the management of social media advertising campaigns, including budget allocation and performance

tracking.

Ensure all content is aligned with the company's marketing goals, adhering to deadlines and quality standards.