superstore project

Superstore Sales Performance Dashboard

I developed an interactive Excel Sales Performance Dashboard to analyze and visualize Superstore sales data. The dashboard provides an overview of sales, profit, orders, and profit margin, with filters for region and year.

The project includes analysis of sales trends, customer performance, sales by segment, top-performing cities, and product performance. I also analyzed furniture profitability, including profit by subcategory and the relationship between discounts and profit.

The dashboard highlights key business insights, such as high sales but low profitability in the Furniture category, and the negative relationship between higher discounts and profit.

Tools: Microsoft Excel, PivotTables, PivotCharts, Slicers, Data Analysis & Dashboard Design.