misk wear

MiskWear sells premium modest fashion — reception jalabiyat, embroidered and open abayas, evening wear, plus men's and children's lines — across 3 main categories and 16 subcategories. The brand needed a platform that off-the-shelf templates couldn't deliver:

1. **Arabic-first, truly bilingual.** Most platforms bolt Arabic on as an afterthought. MiskWear needed full right-to-left layouts, Arabic typography (Cairo), and instant AR/EN switching — with English rendered equally well (Poppins).

2. **Saudi payment reality.** Cash on Delivery and Bank Transfer are non-negotiable in the KSA market, alongside international card payments.

3. **Complex catalog.** Products with size/color variants, multiple images per product, and deep category filtering.

4. **Owner independence.** The team wanted full control to manage orders, products, coupons, and banners without calling a developer.

5. **Performance and trust.** Fast loading, secure checkout, and a shopping experience polished enough to match the brand's premium positioning.

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## The Solution

A custom-built platform designed around the brand identity — deep teal (#053E4A) and gold (#F9A703) — rather than forcing the brand into a template.

### Customer Storefront

- Fully bilingual AR/EN with native RTL support and one-click language switching

- Product catalog with advanced filtering, multi-image galleries with zoom, size/color variant selection

- Shopping cart with coupon code support and saved wishlists

- Three checkout paths: **Stripe** (cards), **Cash on Delivery**, **Bank Transfer** with reference-number confirmation

- Order tracking with a visual status timeline