Adidas Sales Dashboard

In this project, I worked on the full data analysis process starting from:

✅ ETL & Data Cleaning

✅ Understanding the business requirements and dataset

✅ Data Modeling & Building Relationships between tables

✅ Creating interactive dashboards and KPIs

✅ Turning raw data into actionable insights

The dashboard includes key business metrics such as:

📌 Total Sales

📌 Total Profit

📌 Units Sold

📌 Quantity Analysis

📌 Regional & Product Performance

I also implemented a What-If Analysis feature to help management simulate different business scenarios and measure the impact on KPIs dynamically. This allows decision-makers to explore how changes in pricing or quantity can affect sales and profit performance.

Through this project, I focused not only on visualization but also on creating a clean data model and delivering meaningful insights that support business decisions.

Tools & Skills Used:

🔹 Power BI

🔹 Power Query

🔹 DAX

🔹 Data Modeling

🔹 ETL Process

🔹 Business Intelligence & Data Analysis