Maven Market Analysis

🔹 Project Components:

• Executive Overview Dashboard

• Product Analysis Dashboard

• Customer Analysis Dashboard

• Interactive Business Report

All dashboards and reports are fully connected, allowing users to navigate seamlessly across different business perspectives and drill down into key insights.

🛠 Skills & Tools Applied:

✅ Problem Exploration & Business Understanding

✅ Data Cleaning & Transformation using Power Query

✅ Data Modeling (Snowflake Schema)

✅ Power Pivot & DAX Measures

✅ Pivot Tables

✅ Slicers & Timelines

✅ Dashboard Wireframing

✅ Interactive Dashboard Development

✅ Business Recommendations & Reporting

📊 Key Outcomes:

• Analyzed sales performance across stores, products, and regions.

• Identified top-performing brands and stores.

• Evaluated customer behavior and purchasing patterns.

• Generated business recommendations to support data-driven decisions.

This project strengthened my ability to build end-to-end analytics solutions, from data preparation and modeling to visualization and business storytelling.