Sales Performance Analysis & KPI Dashboard

A comprehensive sales data analysis project aimed at evaluating business performance and identifying growth opportunities. The project involved data cleaning, preprocessing, and relational modeling using SQL and Python (Pandas).

Key KPIs such as Total Sales, Profit, Growth Rate, Top-Selling Products, and Regional Performance were calculated and visualized using Matplotlib to support data-driven decision-making.

The final outcome was an analytical dashboard that provides clear business insights and highlights performance trends.