“End‑to‑End Sales Insights: From Tax to Fulfillment”

Power BI Sales Dashboard Overview

This dashboard presents a comprehensive summary of sales and order data, providing key performance indicators (KPIs) and visual insights into product performance, shipping methods, and order statuses.

Top KPIs (Cards):

At the top, we see five KPI cards highlighting key financial and operational metrics:

Total Tax: $10.19M

Total Freight Amount: $3.18M

Total Due Amount: $123.22M

Sub Total Amount: $109.85M

Number of Orders: 31K

These cards offer a quick overview of the company's financials and order volume.

? Treemap – Quantity by Product and Subcategory:

A colorful treemap displays the number of units sold, broken down by product and subcategory (e.g., Helmets, Jerseys, Water Bottles, Gloves).

Each rectangle represents a product.

The size of the box indicates the relative sales quantity.

? Heatmap (Matrix Chart):

The chart next to the treemap appears to be a heatmap showing product-related metrics—possibly sales quantity or frequency across different dimensions (e.g., products vs. time or customers).

The color intensity indicates higher or lower values.

Donut Chart – Number of Orders by Status:

This visual shows how orders are distributed across various statuses, such as:

Approved

Backordered

Cancelled

In Process

Rejected

Shipped

All segments are equal (31K orders, 16.67% each), which may suggest demo or placeholder data.

Order Table (Detailed Records):

A detailed table at the bottom left displays individual order records with:

Order number

Order date

Ship date

Due date

Quantity

Total number of records: 274,914 orders

Bar Chart – Orders by Ship Method:

This visual breaks down the number of orders by shipping method, such as:

XRQ - Truck Ground (largest volume)

Cargo Transport (smaller volume)

️ Bar Chart – Orders by Online Order Flag:

Displays the number of online vs. offline orders:

"True" (Online) = Majority of orders

"False" (Offline) = Fewer orders

️ Tabs (Pages):

The bottom shows multiple pages in the Power BI file:

Page 1 (current view)

Page 2

Tooltip

Drill through

These likely offer further analysis, deep dives, or interactive filtering.

Overall Impression:

Professional, well-structured layout

Clear visual hierarchy

Balanced use of color for KPIs and charts

Great for executive-level insights into sales operations