إعداد خطة عمل تنفيذية وخطة تسويقية باللغة الانجليزية

As discussed please find attached the business plan and documents related to the babybooboo project.

The following are some key information about the project :

The development of the platform (.com) is expected to be complete by October 2021

The platform includes a website, android and iOS app. Website developed on Magento and the app’s on React Native.

The SKU’s that we intend to begin with have been shortlisted as attached, this is being expanded as an ongoing process.

The business plan of the project, including the key focus metrics (page 9 of PDF) have been attached.

We wish to start the project in Riyadh initially to optimize our operating model and customer acquisition strategy

The market study related to the project has also been included.

What we need from you : A insight into how you would launch and operate zzzxxx.com that answers and factors in the following :

What would be your Marketing and launch budget?

How would you allocate this budget? Eg. Discounts / social media paid ads / SEO / Influencers etc.

What would be your goals for Year 1 and Year 2? – Goals can be defined by yourself, it may be number of customers, sales volume, GMV, etc.

Your Expected revenue / sales volume and profit from the launch promotion and ongoing operations and marketing.

Would you employ any additional differentiation strategies vis a vis the competition? If yes, what would it be?

What would be the estimated Customer Acquisition costs from Year 1 and your target for this metric?

What strategies you would deploy to ensure customer retention?