تفاصيل العمل

Customer-based firms are overwhelmed by the enormous availability of data. Nevertheless, the customer life cycle became an uncertainty factor due to the tremendous activities by competitors. In this context, observing customer lifetime value can reduce the losses associated with churn customers. The research of this aimed to observe the profitability sources to enhance decision making rather than trying to look for customer behaviours through a “foggy window”.

بطاقة العمل

اسم المستقل Shiema A.
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تاريخ الإضافة