INDERM Rebranding

A leader in its field, INDERM is an unofficial clinic which employs top notch technology to provide superior medical skin care services and cosmetic treatment. In attempt to emerge within a health/beauty sector already flooded with face profile logos, sharp edged shapes were used to form a unique symbol of naturally occurring beauty. Results of shape psychology research was dominant in crafting the logo mark as well as the crystalline structured pattern to convey the brand personality. BRAND ATTRIBUTES: LEADER - SUPERIOR