BOOKMARK-TARVEL-AGENCY

Bookmark is an online road travel agency present in the market for 5 years. The company targets young people aged 25 - 35 and it's mission is to make dreams come true through travel, making small moments great and unforgettable moments. Thus, the visual identity followed the following attributes: young, creative, cheerful, dreamy, vibrant and popular. The challenges of this project were: to develop a standardized visual identity that is young, cheerful, vibrant and at the same time modern and creative, differentiating itself from the competitors by the colors and personalized graphic elements. With that, the objective was to create a strong identity focusing on the unique moments that we live while traveling.