Gonsure: Integrated Insurtech and Mobility Ecosystem

Gonsure is a KSA insurtech and mobility ecosystem. As Design Lead at Siemat, I led end-to-end product design across five areas: a design system, the website (MVP1 and MVP2), an insurer operations dashboard and a mobile app. The goal was to make distinct customer and enterprise tasks feel connected without forcing every audience into one interface. I delivered information architecture, bilingual Arabic/English (RTL/LTR) interfaces, component libraries, accessibility targets and developer handoff.