A year of social media design for Qamar Oil — a laser-alternative skincare
brand from Amman, sold across Jordan and the UAE.
The line is built on three touches:
• Diamond Touch — face cream with HA & beeswax
• Silk Touch — advanced formula oil with lupinus seed
• Crystal Touch — sensitive areas cream
The work covers Instagram feed posts and stories: weekly offers and price
lists, Black Friday and seasonal campaigns (Christmas & New Year),
before/after content, giveaway announcements, points-of-sale communication
and product lifestyle scenes — all in a soft pastel & gold identity that
follows the packaging of each product.
Design & Art Direction: Alaa Ajam