prince chef

This project involved creating a visual identity for a restaurant in England that serves traditional food. I aimed to create a sense of nostalgia for home in order to attract the target audience living abroad, who longs for even a single meal that makes them feel as if they have returned to their homeland, with a sense of warmth and safety.

Throughout the project, I used Adobe Illustrator and Adobe Photoshop to develop and apply the visual identity across various brand touchpoints, ensuring a cohesive and emotionally engaging brand experience.