Content Strategy & Content Plan – Wedding Planner

I developed a complete social media content strategy and monthly content plan for a wedding & event planning brand.

The project included competitor research, target audience definition, content pillars, content distribution, posting frequency, a detailed content calendar, and a content workflow.

The strategy focused on increasing brand awareness, showcasing the brand’s work, improving engagement, and generating potential clients through Instagram, TikTok, and Facebook.

Key Deliverables:

• Social Media Strategy

• Competitor Research

• Content Pillars

• Content Distribution Strategy

• Monthly Content Calendar

• Content Workflow