Analyzed Brazilian e-commerce data to understand sales performance, customer behavior, product performance, and order trends.
The project focused on transforming raw transactional data into meaningful business insights through data cleaning, exploratory analysis, and visualization.
Key Analysis:
* Analyzed sales and order performance.
* Examined customer purchasing behavior.
* Analyzed product and category performance.
* Investigated order trends and delivery-related metrics.
* Performed data cleaning and preparation.
* Created visualizations to communicate key business insights.
* Identified patterns that can support business decision-making.