? From Raw Data to Business Insights — My Data Warehouse Journey
Transform raw, scattered data into meaningful insights that support real business decisions.
?️ What I built:
? Designed a full Medallion Architecture (Bronze, Silver, Gold)
? Integrated data from multiple sources (CRM & ERP systems)
? Cleaned, standardized, and transformed raw data into analytics-ready datasets
? Created business-driven SQL reports for customers and products
? Built an interactive dashboard to visualize performance and trends
? Key Insights:
? Generated $29.4M in revenue with strong growth trends
? Customers aged 45–59 contributed the highest revenue
? VIP & New customers drive the majority of sales
?♂️ Bikes category dominates with 98% of total revenue
? Top products (Mountain-200 series) are the main revenue drivers
?️ Strategic Impact:
▫️ Focus on VIP retention through loyalty programs
▫️ Expand in high-potential markets (UK & Germany)
▫️ Leverage top-performing categories to boost cross-selling
?️ Tools & Technologies:
-Microsoft SQL Server
-Power BI
-Data Warehouse Modeling(draw.io)
-GitHub
-Notion
✨ This project helped me bridge the gap between data engineering and business analytics, and strengthened my ability to turn data into actionable insights.
? Check out the full project:
? GitHub: [https://lnkd.in/e-cPSqUG]
? Notion : [https://lnkd.in/egvJXZSJ]