Video Game Sales Analysis
A data analysis project exploring global video game sales across different platforms, genres, and regions. The goal is to uncover key patterns in the industry to help stakeholders such as game developers, publishers, and marketers make informed decisions.
Project Overview
This project analyzes a dataset containing information about video game sales from the 1980s to recent years. It covers various attributes like:
Game name
Platform
Release year
Genre
Publisher
Global, regional sales (NA, EU, JP, etc.)
Objectives
Identify the most popular genres and platforms over time.
Compare regional sales trends and preferences.
Detect top-performing publishers and games.
Visualize historical sales performance and trends.
Tools & Technologies
Python (Pandas, Matplotlib, Seaborn)
Excel (for initial cleaning and pivot table summaries)
Jupyter Notebook (for step-by-step analysis)
Key Insights
Action and Sports are the most dominant genres globally.
North America leads in total sales, especially for console games.
Nintendo, EA, and Activision are among the top-performing publishers.
Older platforms like PS2 still have strong lifetime sales numbers.