STARA Was one of the best in terms of textiles, as it sells high-end curtains, Cushions, and Prayer Mats with high quality Materials.
With high quality product and also a high demand on it, the brand wasn’t achieving his marketing Objectives with poor Monthly ROAS.
Brand had an advantage, it’s booming in Ramadan, but in Ramadan 2024 it didn’t also achieve the objectives because of the high return rate .
To-Do list:
Start Activating & Trying Conversion Ads on the most selling Products
Start Running Ads on the Seasonal Products (Beach
essentials, summer curtains, etc…)
Start Activating Awareness campaigns on of Meta to increase Brand Awareness on a low scale