Sales & E-commerce Performance Dashboard | Built with Power BI

Developed a simple yet impactful dashboard to analyze sales performance across regions, product categories, and time periods. Designed using Power BI’s built-in features, the dashboard provides clear visualizations and actionable insights to support decision-making. Key insights include:

- Total revenue reached $5.63M, with the West region contributing the highest at $1.03M.

- Technology products dominated sales, contributing 48.4% of total revenue.

- Seasonal Trends: October recorded the highest monthly revenue ($0.65M), highlighting opportunities to replicate seasonal success.

- Low total cost ($238.36K) reflects strong profitability and cost management.

- South and East regions showed moderate performance ($0.55M and $0.53M) but hold significant room for expansion.