This project presents a logo and visual identity design for Bike Mama, a Smash Burger brand whose name reflects its origin as a food cart-based concept before opening a physical shop. The design was created using Canva and follows a modern street food style optimized for social media, featuring a food cart icon symbolizing the brand’s story and mobile beginnings. Warm colors were selected to represent the food concept and attract attention, resulting in a clear and flexible design suitable for profile images, social media posts, and digital promotional materials, while maintaining a consistent and memorable brand identity