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Bindawood Holding: Digital Marketing Leadership Journey

Joined Bindawood with a clear mission: to transform its digital presence into a performance-driven ecosystem rooted in data, creativity, and precision. With a goal to elevate both Bindawood and Danube supermarkets, I focused on building strategic digital frameworks, empowering teams with customer insights, and ensuring every digital investment aligned with measurable business outcomes.

Key Contributions:

Created Bindawood’s long-term digital marketing framework

Developed and launched e-commerce UI/UX systems

Published mobile apps across all major platforms

Built the brand website and digital identity from scratch

Mapped out 5-year digital revenue and growth targets

Digital Marketing Director- (Acting) May 17, 2021 to May 17, 2022

Building Digital Marketing Strategy for Bindawood and Danube supermarkets

Break down the digital campaign data insights in order to optimize running campaign. Develop Data matrices to track the campaign objective. Improve the tracking ways to get Actual ROMI. Enhance content Marketing. Social media platforms. Measuring the response rate and follow up with another dep for urgent customer complaints. Lead the creative team to understand the customer insights to create interesting content. Inform the related department on the competitive performance from digital competitive insights tool to in the competition. Control and allocate the digital spend based on objective & performance. Finalize digital ad centres agreements and partnerships. Assure copyright verifications all digital account under Bindawood-holding umbrella. Established Digital brand ID guidelines for Bindawood and Danube.

Major Achievements:

8 Digital platforms Management

Enhanced digital reach UP to 27.3M

Managed 40% Budget Saving

Achieved Followers’ growth 30%

Achieved Impression rate 54.96M

Increase GMB by 157% for Danube & 123% for Bindawood

New followers ration 93%

Led & managed weekly digital the following outcome with growth 166%

1.7 billion impressions, 10 million sessions, 13.3 million page views, 5.1 million users

Visual Highlights from Bindawood Holding Digital Marketing Evolution

A curated gallery highlighting campaign milestones, brand visuals, and key performance achievements from the digital growth of Danube & Bindawood.

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