JEDDAH KSA

Joined ZODE.sa with a clear mission: build and launch the brand’s full-scale digital marketing infrastructure. Developed a five-year strategy to drive revenue and market positioning. Designed and deployed the digital structure for ZODE’s e-commerce platform, including a modern UI system and applications across iOS, Android, and Huawei. Also led the rollout of the official website, aligning all touchpoints with the overarching business vision.

Key Contributions:

Created ZODE’s long-term digital marketing framework

Developed and launched e-commerce UI/UX systems

Published mobile apps across all major platforms

Built the brand website and digital identity from scratch

Mapped out 5-year digital revenue and growth targets

Head of Digital Marketing May 17, 2024

Promoted after a year of impactful work and became a core member of ZODE’s founding team (employee #8). Took strategic ownership of the brand launch—from naming and identity to user experience and CMS logic. Orchestrated the grand launch campaigns both digitally and outdoors, ensuring strong public engagement. Guided UAT processes and shaped the platform’s technical backbone through BRD analysis.

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Major Achievements:

60,000+ app installations across platforms

200M+ impressions during campaign rollout

200M impressions

1M+ page views and 200K+ website visits

25% growth in social media followers

Successful brand positioning and market entry

Visual Highlights from ZODE’s Digital Marketing Evolution

A curated gallery highlighting campaign milestones, brand visuals, and key performance achievements from the digital growth of ZODE.sa.