Sales Performance Dashboard

I developed a Power BI Sales & Profit Performance Dashboard (2014–2017) using a star schema model that connected Sales, Customers, Products, and a custom Calendar table. The data was cleaned and transformed in Power Query, with business-friendly formatting and DAX measures for sales, profit, margin %, and discount %. While the initial requirement was 3–5 charts, I delivered 6 interactive visuals and KPI cards, providing deeper insights into sales growth trends, regional and segment profitability, and product performance influenced by discounting.