This is a simple, elegant logo presented on a white background.
The design consists of two main elements:
The Icon: On the left, there is a stylized butterfly. Its wings are dark, featuring a graceful gradient that transitions from black to deep purple (or a rich lavender shade). The butterfly symbolizes beauty, femininity, and transformation.
The Text: To the right, the brand name is written in two lines:
"Lavender" is set in a bold, dark purple font. The letter "r" is highlighted in a slightly lighter shade of purple for a distinctive touch.
"Beauty" is placed underneath in a thinner, smaller font, using a lighter lavender/purple color.
The overall color scheme (various shades of purple) commonly evokes feelings of luxury, calmness, and beauty. The design suggests a brand associated with beauty care products or cosmetics.