Customer Segmentation Dashboard – Demographic & Regional Insights

This project focuses on analyzing customer data and segmenting it by demographics and regions. The dashboard includes:

Breakdown of customers by region, age group, and purchase behavior.

KPIs such as number of active customers, average purchase value, and retention rate.

Visualizations that highlight top-performing customer groups.

Actionable insights to support targeted marketing strategies.

The dashboard helps businesses understand their customer base and design more effective sales and marketing campaigns.