logo branding

Developed a complete brand identity for a store and mobile application dedicated to supporting mothers through all stages of pregnancy. The project included designing a logo that reflects care, motherhood, and growth, alongside a cohesive visual identity system.

I created comprehensive brand guidelines covering logo usage, color palettes, typography, and design applications to ensure consistent communication across digital and offline platforms. The branding was designed to establish trust, emotional connection, and a modern yet nurturing feel that resonates with the target audience of expectant mothers.