Blinkit power Bi Dashboard

Blinkit, a retail delivery platform, needed a simple yet powerful way to track sales performance across outlets, product types, and time.

Objective

Build an interactive dashboard that highlights KPIs, sales trends, and product performance to support data-driven decision-making.

️ Tools & Techniques

Excel → Data cleaning & preprocessing

Power BI → Data modeling & visualization

Power Query (ETL)

Power Pivot (data modeling)

DAX (custom KPIs & measures)

Key Insights

Total Sales: $1.20M across 8,523 items

Average Sale Value: $141 | Avg. Rating: 3.9

Outlet Insights: Tier 3 outlets topped sales ($472K)

Yearly Trend: Sales peaked in 2018 ($205K) before stabilizing

Product Performance: Meat, Household, and Canned Goods performed strongly with higher ratings

Impact

The dashboard empowers managers to:

️ Monitor performance in real time

️ Identify high-performing outlets

️ Optimize product strategies

️ Drive sustainable sales growth

This project demonstrates how data visualization + analytics = smarter business strategies.