شعار ألعاب اطفال

Project Overview

ToyBargainsUK is a new online toy store in the UK, dedicated to offering safe, affordable, and joyful toys for children. The brand’s mission is “Big Smiles, Little Prices.” We needed a logo that captures the essence of playfulness, trust, and affordability while appealing to both parents and children.

Design Goals

Create a playful, modern, and family-friendly logo

Use bright, cheerful colors (yellows, blues, corals, mint)

Maintain a clean and scalable style for digital + print

Ensure the design conveys joy, safety, and affordability

Final Deliverables

Primary Logo (Vector: AI, EPS, SVG)

Secondary Logo Versions (black/white, stacked/horizontal)

Favicon / App Icon

Suggested Color Palette

Typography Guidelines

Style Direction

Rounded typography, approachable and friendly

Simple toy-inspired shapes (blocks, stars, smiles) as accents

Flat, modern design suitable for both kids and parents

Balanced: playful but not overly cartoonish