Social Media Engagement Analytics & Content Performance Tracking

Developed an automated analytics solution to track social media performance across multiple platforms. Collected and analyzed engagement data from Facebook, Instagram, and Twitter APIs. Built interactive dashboards to visualize post performance, audience demographics, and optimal posting times. Identified content types that generate 40% higher engagement rates and recommended posting schedule that increased overall reach by 35%. Created automated reports that saved 10+ hours of manual analysis weekly.

Key Skills: API Integration, Data Visualization, Time Series Analysis, Automation

Tools Used: Python, Power BI, SQL, APIs, Statistical Analysis

Duration: 4 weeks