The concept art process begins with gathering information about the project’s vision, style, and target audience. Artists then brainstorm ideas and create initial sketches, exploring different compositions, characters, and environments. These sketches are refined and developed into more detailed illustrations, often focusing on key elements like character designs, world-building, or specific scenes. Color palettes and lighting are carefully considered to establish the mood and atmosphere. The final concept art serves as a visual guide for the entire production team, ensuring consistency and helping to bring the project’s vision to life