Branding and Logo design

Brand Overview: Oralis

Concept, Identity & Design

Oralis is a luxury perfume brand I conceptualized and designed, focused on elegance, personalization, and timeless sophistication. The brand centers around a unique customer experience—allowing individuals to craft their own signature scent, reflecting personal identity and emotion through fragrance.

Creative Direction & Brand Identity

Brand Name: Oralis

Visual Style: Minimalist, modern, and high-end

Brand Personality: Luxurious, refined, and intimate

Core Concept: A bespoke fragrance experience—clients select and customize their preferred scent notes

Color Palette

Chosen to reflect the premium nature of the brand:

Deep Emerald Green

Champagne Gold

Ivory White

Espresso Brown

Dark Sapphire Blue

Muted Taupe

Typography

Primary Typeface: Glimse – selected for its clean lines and elegant presence, reinforcing the brand’s upscale aesthetic

Designed Assets

I independently designed and developed the full visual identity and supporting materials, including:

Logo

Brand Banner

Brochure

Poster

Business Card

Flyer

Product mockups