تفاصيل العمل

I designed a responsive e-commerce website for Beka, a high-end men’s fashion brand based in Egypt. The project involved translating their premium physical identity into a modern and engaging digital experience.

Key tasks included:

– UX research and benchmarking top fashion e-commerce platforms

– Wireframing key user flows for product discovery and purchase

– Designing clean, scalable UI for mobile and desktop

– Creating a reusable design system with components and color/text styles

Tools Used: Figma

Deliverables: High-fidelity website designs (desktop & mobile), UI kit, design system

This project helped elevate the brand’s digital presence and optimized their user journey from homepage to checkout.