As the digital marketing strategist for SINBAD, a trusted publisher and distributor of educational textbooks, I developed and implemented marketing strategy aimed at increasing brand awareness, driving sales, and building lasting relationships with schools, educators, and parents.
I managed SINBAD’s online presence on Facebook focusing on informative, engaging content for students, teachers, and school administrators.
Promoted new editions, back-to-school campaigns, and partnerships with educational institutions.
Increased follower engagement through educational trivia, teacher spotlights.