Architected and developed a performance-focused React.js web platform, implementing sophisticated Core Web Vitals optimization strategies. Built a scalable component-based architecture featuring dynamic routing, Meta Pixel integration for user behavior tracking, and optimized CLS handling. Engineered custom hooks and reusable UI components following React best practices, resulting in improved load times and seamless user interactions across the application.
Utilized technologies including (React, Vite, React Facebook Pixel, Bootstrap, Framer Motion, React Icons, React Slick, React Fast Marquee, React Lazy Load Image Component, React Helmet Async, React Query, i18next, Axios, React Router DOM, Toastify JS, Lottie React, ESLint)