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I led the SEO strategy for a service-based website, achieving over 61,000 organic clicks and 7.9 million impressions within a 16-month period. My efforts were focused on improving keyword visibility, increasing topical authority, and driving qualified traffic to service pages.

Through meticulous keyword research and content optimization, I enhanced the site’s average position to 17.8, with a clear upward trend in impressions and clicks starting around Q1 2024. I implemented technical fixes, optimized internal linking, and built out SEO-friendly landing pages tailored to user intent and service offerings.

In addition, I conducted regular performance audits using Google Search Console, SEMrush, and Ahrefs to refine strategies and target emerging opportunities. This approach led to consistent growth in organic visibility and positioned the brand as a credible player in its niche.

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