During my internship at DiCrafted Marketing Agency, I contributed to a comprehensive
marketing plan to enhance the agency’s market positioning and client engagement. The
plan included:
Company & Executive Summary – Defined core services, mission, and market position.
SWOT & Competitor Analysis – Evaluated strengths, weaknesses, and market
opportunities.
Target Audience & Buyer Persona – Identified ideal clients for tailored strategies.
SMART Objectives & Implementation Plan – Set clear goals and execution steps.
Content Strategy & 3-Month Content Calendar – Planned structured content for brand
awareness.
KPIs & Monitoring – Established performance metrics to track success.
This experience enhanced my skills in strategic planning, content marketing, and data
driven decision-making