Sales Performance analysis dashboard

I analyzed supermarket sales data using Power BI & Power Query to uncover key trends across product lines, payment methods, and branch profitability. The findings?

Top-performing product lines & their contribution to revenue

Most profitable branch and its key success factors

Customer purchasing behaviors by time, gender, and payment preference

Revenue growth insights for strategic decision-making

Key Takeaways:

51.26% growth ratio indicates promising revenue potential

E-wallets emerging as a strong payment trend

Food & beverages lead sales, but margin optimization is key

Peak sales hours analysis for better staffing & marketing strategies

Why This Matters?

As a Sales Performance Analyst & BI Professional, I leverage data to drive business decisions, optimize sales strategies, and enhance operational efficiency. My expertise spans:

Sales & revenue analytics

Data visualization & storytelling

Business intelligence for actionable insights