### **Freelancer Project Description: Power BI Dashboard for Sales & Customer Insights**
#### **Title:** Power BI Dashboard Development for Sales and Customer Analytics
#### **Project Description:**
We are looking for a **Power BI expert** to create a dynamic and interactive **Sales & Customer Analytics Dashboard**. The dashboard should provide **valuable insights** into total sales, profits, product categories, customer behavior, and regional sales performance.
### **Key Requirements:**
**Sales Analysis:** Display **total sales, profits, quantity sold, and average order size** in an easy-to-understand format.
**Customer Insights:** Identify **top customers by total sales** and their purchase trends.
**Product Performance:** Showcase **top-selling products** and their contribution to total revenue.
**Regional Analysis:** Compare sales performance across **different regions and cities**.
**Returns & Order Trends:** Analyze sales based on **return rates, time of order, and yearly trends**.
**Filters & Interactivity:** Add slicers for **regions, product categories, sales reps, and time periods**.
**Data Visualization:** Use **charts, graphs, and KPIs** to enhance data storytelling.
### **Ideal Freelancer:**
- Experienced in **Power BI, DAX, and SQL**
- Strong knowledge of **data visualization best practices**
- Ability to connect to **SQL databases and transform data for reporting**
- Experience with **sales and customer analytics dashboards**
**Deliverable:**
A fully functional **Power BI dashboard file (.pbix)** with all required visualizations, filters, and interactivity.