In 2024, startups are thriving with new business models that emphasize innovation, sustainability, and efficiency. Subscription-based services and freemium SaaS models are engaging customers with ongoing value and premium options. AI-driven companies are transforming customer service and automation, while decentralized finance (DeFi) startups are reshaping financial transactions with blockchain technology. Direct-to-consumer (D2C) brands are strengthening customer relationships by cutting out intermediaries, and sustainable, circular economy models cater to eco-conscious consumers. These trends showcase how diverse business models allow startups to adapt to changing market demands and customer expectations.
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