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Man exotics is a multi-national firm featuring exotic cars as they buy, sell, and trade exotic cars, aiming to reflect superiority, sophistication, and luxuriousness, as they function within a broad range of the Gulf states, Man exotics are on a mission of expansion of both their collection and regions. I was asked to develop a mark that well suits the category and target audience of the firm, the man concept was particularly preferred by the board and then by further development to the idea and execution, I've been able to provide the solution of a sophisticated male figure presented simply by adding a dot on top of the M letter. the solution’s proven a solid approach to the target audience as well as the name of the firm, supporting both memorability and endurance. less

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