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The brand identity for Finique, a seafood restaurant, is designed to evoke a sense of elegance, quality, and a deep connection to the ocean. The primary logo mark features a stylized fish icon, rendered in a refined, abstract form using clean lines and geometric shapes.

The fish icon is crafted with intentional simplicity, allowing it to be easily recognized and memorable. The negative space within the fish shape creates a sense of movement and fluidity, reminiscent of the graceful motions of marine life. The logo is presented in a muted, earthy color palette, consisting of shades of blue and green, which further reinforces the seafood theme and natural, sustainable ethos of the brand.

The typography used for the "Finique" logotype complements the logo mark with a modern, sans-serif font that exudes sophistication. The letter forms are clean and well-spaced, ensuring legibility and a refined aesthetic.

Beyond the primary logo, the brand identity system includes a range of supporting design elements, such as simple, abstract patterns inspired by waves or scales, as well as photography that showcases the high-quality seafood dishes and elegant dining experience offered by Finique.

The overall brand identity is designed to position Finique as a premier seafood restaurant, where customers can expect a dining experience that celebrates the freshness, flavors, and artistry of the ocean's bounty. The visual identity is versatile, allowing for seamless application across various touchpoints, from restaurant signage and menus to digital platforms and marketing materials.

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اسم المستقل Mohamed S.
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