ekmal brand

"Ikmal" is a brand identity design for a real estate investment company. The project aimed to create a modern and trustworthy visual language that reflects growth, stability, and long-term vision. The name, meaning "completion" in Arabic, inspired a clean and structured identity that communicates professionalism and ambition.

The campaign is based on the idea of connecting different flavors with different times of the day, where the backgrounds represent night, sunset, and morning to illustrate the experience of enjoying yogurt at any time. Lighting, colors, and textures were professionally employed to enhance the sense of freshness and the rich, natural quality of the product.

These designs embody the fusion of art and visual marketing, showcasing the power of photo manipulation in transforming ordinary images into creative advertising content. This enhances the brand’s visual identity and effectively communicates its message in an engaging and distinctive way.