تفاصيل العمل

Solution --- Campaign Overview:

Campaign Type: Engagement Campaign

Budget: 700 Egyptian Pounds

Media Buyer: You

--- Key Performance Indicators (KPIs):

- Reach: 77,907

- Impressions: 122,474

- Interactions: 3,661

- Frequency: 1.57

- Engagement Rate: 3.02%

- Clicks: 124,030

- Click-Through Rate (CTR): 10.51%

- Cost Per Click (CPC): 0.17 Egyptian Pounds

- Cost Per Mille (CPM): 4.99 Egyptian Pounds

- Total Cost: 700 Egyptian Pounds

---Analysis:

- The campaign reached a significant number of people (77,907) and generated a high number of impressions (122,474).

- The campaign achieved a good engagement rate (3.02%) and a high number of interactions (3,661).

- The campaign generated a significant number of clicks (124,030), indicating that the ad was highly appealing to the target audience.

- The campaign had a very high CTR (10.51%), which is well above the average for Facebook Ads engagement campaigns.

- The CPC (0.17 Egyptian Pounds) and CPM (4.99 Egyptian Pounds) were both very low, indicating that the campaign was very cost-effective.

--- Conclusion:

The Facebook Ads engagement campaign was a great success. It achieved excellent results in terms of reach, engagement, clicks, and cost-effectiveness.