Arabic Brochure for Water Conservation

My friend in the university was given a job to do a research about water and how to protect it. It had to be done in a presentable form consolidated with distributed leaflets. From here, the idea of creating a brochure was ideal because of its nature which allows for various information to be presented in an enjoyable manner.

For me as a designer, the primary goal was the clarity of the overall design, not being overwhelming nor confusing. The wise use of the principles of design is the key to make stunning, clean and easy to absorb artwork which will be a very important element to assure that people will comprehend clearly this message.