تصميم شعار - نجم للخضار والفاكهة

As several think and believe that logos need to include pictures, colours, and icons of the product the company sells. Najem, at first, thought that by adding a basket of vegetables to its logo, people would understand what it sells. However, at Rebuttal, we ensure companies get distinguished by being different and think outside the box to reach this goal.

Najem for Fruits and Vegetables is an old-new store in South Lebanon, it was established by Najem, the father, in 1955, who had to close it down during the Lebanese Civil War in 1975 and was reopened by Najem, the son, in 2022. They sell fruits and vegetables of all kinds and are proud of their organic section.

The logo is the name ‘Najem’ written using Arabic letters reshaped to look like two leaves.

The logo’s colour scheme is green and black, where green indicates nature and black contrasts it.