Rabiaa B.

Experience

Director of digital marketing at Metalava

• Track platforms traffic flow.

• Provide internal reports on a regular basis.

• Optimize content for the website and social media platforms.

• Scheduling social media status updates to be published. • Responding to questions on social media platforms.

• Review social media metrics, like Facebook Insights.

• Performing competitor keyword analysis.

• Measuring search engine optimization results.

• Create various forms of social media content—text captions, videos, and images—suitable for the various social media platforms, TikTok, Facebook, and Instagram.

• Publish posts according to the established social media content calendar.

• Collaborate with the marketing team to ensure that every piece of content is relevant and helps the company maximize engagement, reach, and sales.

• Ensure every piece of content you create aligns with our brand voice.

Graphic Designer (Junior) at Metalava

• Producing content to be posted online.

• Creating posts and pages to attract customers

Content creator at Signe

• Writing, reviewing, editing, and updating content for company websites, blogs, marketing materials, and similar platforms.

• Conduct research and interviews to learn more about current trends, developments, and perceptions about the subject matter, and then contextualize your findings.

• Assisting the creative team with the design of promotional materials.

• Collaborating with internal departments to establish campaign objectives, complete tasks, and identify and solve problems.

• Monitoring social media and company website metrics.

• Utilizing SEO methods to increase site traffic.

• Suggest new ways to promote company offerings and reach consumers